O efeito Amazon

«(…) In 1995, the year Bezos, then 31, started Amazon, just 16 million people used the Internet. A year later, the number was 36 million, a figure that would multiply at a furious rate. Today, more than 1.7 billion people, or almost one out of every four humans on the planet, are online. Bezos understood two things. One was the way the Internet made it possible to banish geography, enabling anyone with an Internet connection and a computer to browse a seemingly limitless universe of goods with a precision never previously known and then buy them directly from the comfort of their homes. The second was how the Internet allowed merchants to gather vast amounts of personal information on individual customers. (…)»

Eis um excelente artigo de Steve Wasserman sobre o cada vez maior poder da Amazon e a forma como este gigante está a moldar o futuro da produção e comercialização do livro.



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«Tenho a suspeita de que a espécie humana - a única - está prestes a extinguir-se e que a Biblioteca perdurará: iluminada, solitária, infinita, perfeitamente imóvel, armada de volumes preciosos, inútil, incorruptível, secreta» Jorge Luis Borges